Hong Kong Baptist University (HKBU) is a global university and one of the top research-led liberal arts institutions in Asia, dedicated to developing prospective leaders.
theOrigo was tasked to create a new website to house the research achievements of its faculties and students.
With years of research content needed to fit into the new website, we created a platform that stands out and drives exploration with bold headlines.
To present an elevated image, we adopted the navy color as the main contrast color to showcase the new information architecture. The main visual banner brings instant attention to what HKBU Research wants to highlight, like the Talent 100 PhD Scholarship Scheme and their interdisciplinary research labs.
Our team then built flexible components for HKBU Research to fill and update that speaks to young talents, experts and professionals. Topical categorization and navigation are used with interactive responses to prompt visitors’ deeper exploration on the website.
Visitors can also view a list of featured researchers and learn more about them in their biographies.