The Asia website of Sony PlayStation, the popular game console of Sony Computer, was up for a full revamp. Sony PlayStation Asia wanted a site that is attention-grabbing, is user-friendly so visitors can navigate easily, and the network utilisation enhanced.
theOrigo created a design that is vibrant, easy on the eyes despite the use of numerous images, mostly of the games. Moreover, it brought to the front the section providing updated news on playstation. At the back-end, the new system allows for a de-centralised content management so each market in Asia can update its own content using a consistent template.